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‘A new world of computing’

Posted by arnon_k On October - 8 - 2010 ADD COMMENTS

RIM unveils the PlayBook and promises raft of potential

Research In Motion (RIM), the Canadian maker of BlackBerry, is banking on its form factor tablet device “PlayBook” to retain its corporate leader crown and is offering an aggressive incentive program and tools to attract developers to its platform, as well as new business opportunities to monetise BlackBerry users more effectively.

This means more “Super Apps” will likely be on the way, with applications more deeply integrated with day-to-day life and boasting unique capabilities to enhance the user experience

“This is one of the most exciting times in our history, as we reveal the BlackBerry PlayBook, the world’s first professional tablet,” said Mike Lazaridis, President and co-CEO of RIM, speaking at the BlackBerry Devcon 2010 in San Francisco. “This device provides an uncompromised web and multimedia experience.”

The device is an ultra-mobile, ultra-thin tablet device for both work and play. Measuring less than half an inch thick and weighing less than a pound, it features a 7″ high-resolution display and comes equipped with a 1GHz dual-core processor and the new BlackBerry Tablet OS which supports true symmetric multiprocessing, enabling true multitasking and a highly-responsive touch screen experience for apps and content services.

“Last year, we took all our experience and focused on the new Tablet OS, which will fully support the new WebWorks Platform, the next-generation Java Virtual Machine and open GL, an incredible support platform for game designers and game players,” said Dan Dodge, CEO of QNX Software Systems, a provider of real time operating system software for embedded design which RIM acquired.

With support for Adobe Flash Player 10.1, Mobile AIR and HTML-5, the BlackBerry PlayBook provides users with a rich web experience, enabling them to enjoy sites, games and media on the Internet, while allowing Flash developers to use the same existing tools to produce applications which help to open new and more opportunities for developers and content publishers.

“This will enable a new world of computing that you can hold in the palm of your hand,” said Dodge.

He continued that PlayBook offers an amplified view of the BlackBerry smart phone with its larger screen for full document