Saturday, January 18, 2020
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Facebook chief Mark Zuckerberg vowed Wednesday to “step up” to fix problems at the social media giant, as it fights a snowballing scandal over the hijacking of personal data from millions of its users.

“We have a responsibility to protect your data, and if we can’t then we don’t deserve to serve you,” Zuckerberg said, in his first public comments on the harvesting of Facebook user data by a British firm linked to Donald Trump’s 2016 campaign.

Writing on his Facebook page, Zuckerberg announced new steps to rein in the leakage of data to outside developers and third-party apps, while giving users more control over their information through a special toolbar.

Zuckerberg said measures had been in place since 2014 to prevent precisely the sort of abuse revealed at the weekend.

“But we also made mistakes, there’s more to do, and we need to step up and do it,” he said.

The scandal erupted when a whistleblower revealed that British data consultant Cambridge Analytica (CA) had created psychological profiles on 50 million Facebook users via a personality prediction app, created by a researcher named Aleksandr Kogan.

The app was downloaded by 270,000 people, but also scooped up their friends’ data without consent — as was possible under Facebook’s rules at the time.

Facebook says it discovered last week that CA may not have deleted the data as it certified.

“This was a breach of trust between Kogan, Cambridge Analytica and Facebook,” Zuckerberg wrote. “But it was also a breach of trust between Facebook and the people who share their data with us and expect us to protect it.”

“We need to fix that.”

– Probe by special counsel? –

Zuckerberg’s admission follows another day of damaging accusations against the world’s biggest social network as calls mounted for investigations on both sides of the Atlantic.

Max Schrems, a Vienna-Based activist who has brought online data protection cases before European courts, told AFP he complained to the Irish Data Protection Authority in 2011 about the controversial data harvesting methods.

Schrems also recounted a seven-hour meeting with Facebook representatives the following year to discuss concerns around apps operating in this fashion, but said they said they saw no problems with their policies.

“They explicitly said that in their view, by using the platform you consent to a situation where other people can install an app and gather your data,” Schrems said.

ABC News reported meanwhile special counsel Robert Mueller, who is investigating Russian interference in the 2016 campaign, was looking at Cambridge Analytica’s role in the Trump effort.

Citing anonymous sources, ABC said several digital experts who worked on Trump’s campaign have held closed-door interviews with Mueller’s team.

The British firm has maintained it did not use Facebook data in the Trump campaign, but its now-suspended CEO boasted in secret recordings that his company was deeply involved in the race.

– #DeleteFacebook –

The data scandal has ratcheted up the pressure on Facebook — already under fire for allowing fake news to proliferate on its platform during the US presidential election.

A movement to quit the social network gathered momentum, while a handful of lawsuits emerged which could turn into class actions — in a costly distraction for the company.

One of those calling it quits was a high-profile co-founder of the WhatsApp messaging service acquired by Facebook in 2014.

“It is time. #deletefacebook,” Brian Acton said in a tweet protesting the social media giant’s handling of the crisis.

Both Facebook and CA have denied wrongdoing, as attention focused increasingly on Kogan, the inventor of the controversial app — personality survey dubbed This Is Your Digital Life.

But Kogan said in an interview he was “stunned” by the allegations against him, claiming CA had assured him his activities were above board.

“I’m being basically used as a scapegoat by both Facebook and Cambridge Analytica,” he told the BBC. “We thought we were acting perfectly appropriately. ”

The University of Cambridge psychologist said CA had approached him to do the work, and that he did not know how the firm would use the data collected with his app.

European Union officials have called for an urgent investigation while British, US and EU lawmakers have asked Zuckerberg to give evidence.

Responding to Zuckerberg’s comments Wednesday, US Senator Ed Markey of Massachusetts was the latest lawmaker to call on Zuckerberg to appear.

“You need to come to Congress and testify to this under oath,” Markey tweeted.

British Prime Minister Theresa May has urged Facebook and CA to cooperate with the national information commissioner’s probe.

“The allegations are clearly very concerning,” she told MPs.

“People need to have confidence in how their personal data is being used.”

Facebook shares steadied Wednesday, gaining 0.74 percent after steep declines this week that wiped out some $50 billion in market value.

But questions abounded on the future of Facebook, which has grown from a startup in a Harvard dorm room to become one of the world’s most powerful companies.

Analyst Brian Wieser at Pivotal Research said Facebook “is exhibiting signs of systemic mismanagement,” possibly from growing too fast.

“Investors now have to consider whether or not the company will conclude that it has grown in a manner that has proven to be untenable,” Wieser said in a research note.


IoT pegged to take centre stage in IT strategy

Posted by pakin On December - 19 - 2017 ADD COMMENTS

The adoption of Internet of Things (IoT) platforms will dominate enterprise IT strategies in 2018, according to Hitachi Vantara.

Information technology will adopt IoT platforms to facilitate the application of IoT solutions, and must work closely with the operational side of businesses to focus on specific needs and define the scope of IoT projects, according to a company survey of 2018 IT trends.

“Building IoT solutions that provide real value can be difficult without a deep understanding of the business to properly simulate and digitalise operational entities and processes,” said Hubert Yoshida, chief technology officer of Hitachi Vantara, a subsidiary of Hitachi.

Russell Skingsley, chief technology officer at Hitachi Vantara’s Asia-Pacific division, said enterprises should find IoT platforms that offer open, flexible architecture, simplifying integration with complimentary technologies. The chosen platform should further provide an extensible “foundry” on which to build a variety of industry applications companies need to design, create, test and deploy quickly, with minimal hassle, he said.

For enterprises that started their digital transformation this year, the first problem they ran into was the ability to access their data. Data is often locked in isolated islands that make it costly to extract and use. These islands were not built to be shared, and many contain data that is duplicated, obsolete or no longer used because of changes in business processes or ownership.

“Data scientists tell us that 80% of the work involved in gaining analytical insight from data is the tedious work of acquiring and preparing it. The concept of a data lake is alluring, but you can’t just pour your data into one system, unless it has been properly cleansed, formatted and indexed or tagged with metadata so that the data lake is content-aware. Otherwise you end up with a data swamp,” said Mr Skingsley.

While object storage can take in massive amounts of unstructured data and provide metadata management and search capabilities, the capacity to be context-aware is missing. Object storage now has the capability to be “smart” with software that can search for and read content in multiple structured and unstructured data silos and analyse it for cleansing, formatting and indexing.

Hitachi Vantara said this year would witness a growth in analytics and artificial intelligence (AI) across the board as companies see real returns on their investments. According to IDC, revenue growth from information-based products will double the rest of the product and services portfolios for a third of Fortune 500 companies by the end of 2017.

“AI became mainstream with consumer products like Amazon Alexa and Apple Siri,” said Mr Skingsley.

Video content analytics will be a “third eye” for greater insight, productivity and efficiency in a number of domains beyond public safety. Algorithms that automatically detect and determine temporal, spatial and relational events combined with other IoT information such as mobile phone GPS and social media feeds can be applied to a wide range of businesses like retail, healthcare, automotive, manufacturing, education and entertainment.

Mr Yoshida said video can provide unique functions, like ego motion — 3D motion used in autonomous robot navigation — behaviour analysis and other forms of situational awareness.

“Retailers are using video to analyse customer navigation patterns and dwell time to position products and sales assistance to maximise sales. Video analytics relies on good video input so it requires video enhancement technologies like de-noising, image stabilisation, masking and super resolution. Video analytics may be the sleeper in terms of analytics for ease of use, ROI (return on investment) and generating actionable analytics,” said Mr Yoshida.

IT organisations have a legacy of siloed operations with server, network, storage, database, virtualisation and now cloud administrators passing change notices back and forth to deliver a business outcome. In fact, many would argue that IT was more focused on IT outcomes than business outcomes.

“Even when data centres use technology to create shared data repositories to break down the data silos, the different functions were still focused on their own objectives and not on the overall business objectives. Now with cross-functional teams using iterative agile sprints of two to four weeks, IT can focus on relevant business outcomes and deliver it more efficiently,” said Mr Skingsley.


Digital TV players log on to YouTube

Posted by pakin On October - 27 - 2017 ADD COMMENTS

As the media landscape has totally changed over the past three years, digital TV operators have tried to draw more people to watch their content on TV and digital channels such as YouTube, Facebook and Line TV.

The Electronic Transactions Development Agency recently reported YouTube is the most popular social media platform among Thais, followed by Facebook and Line.

Thais spend more than six hours a day on the internet, with YouTube providing daily entertainment for many, offering an opportunity for digital TV operators to focus on the changing media landscape.

Recently two digital TV giants — WorkPointTV and GMM Grammy (ONE31 and GMM 25) — announced they both had surpassed 10 million YouTube subscribers. The two operators believe the figure reflects the success of the digital transformation.

According to an industry source who asked not to be named, surpassing 10 million YouTube subscribers is not easy as the digital TV operators have to produce massive amounts of content for the platform consistently to draw organic users.

Phawit Chitrakorn, a member of the group’s executive committee and chief executive of GMM Music, said that GMM Grammy Official’s 10 million YouTube subscribers is only one of the successes of the channels under GMM Grammy such as Genie records, Grammy Gold, GMM25, ONE31 and GDH.

“The number of GMM Grammy’s YouTube subscribers reflects that the media landscape has really changed and we will keep focusing on these channels to increase audience engagement,” said Mr Phawit.

WorkPointTV’s YouTube Channel cemented its social network popularity with the launch of the Mask Singer singing contest, with executives commenting it is a great start for the channel.

WorkPointTV and GMM Grammy (ONE31 and GMM 25) have already been awarded the Diamond Play Button from YouTube as their subscribers surpassed 10 million people and the two operators anticipate receiving the Ruby Play Button for more than 50 million subscribers in the future.

The industry source said that earning revenue from YouTube is secondary for these two channels because the main focus is on increasing engagement with audiences and creating awareness in the wider community.

Nielsen Thailand reported ad spending across all media outlets fell by 8.69% in the first nine months to 79 billion baht because companies shifted their ad budgets to cheaper and more specific online media.

The biggest drop in ad spending was in the magazine sector, falling 35.8% to 1.45 billion baht for the period, followed by newspapers, which fell 21.6% to 5.82 billion. Cable and satellite fell 18.1% to 2.32 billion baht.

Conversely, ad spending for in-store channels jumped 33.8% to 737 million baht, while it climbed 16.4% to 4.56 billion for public transport and 21.2% to 5.11 billion for cinemas.

Mio Slice

Posted by pakin On October - 12 - 2017 ADD COMMENTS

The Mio Slice lets you get real-time heart rate intensity feedback with a personal score. It tracks heart rate, resting heart rate, sleep, calories burnt, steps, distance and time, and automatically monitors sleep quality. You can receive phone call and text message alerts, and it’s water resistant up to 30m. Battery life is up to five days depending on usage and setting.

Filip 2

The Filip 2 offers two-way communications. The stored numbers can send messages to the device. With built-in GPS, GSM and Wi-Fi, the Filip 2 acts as a tracking device with parents able to locate their children using the companion iOS or Android app. The GPS sensor extends to geo-fencing features; up to five of these can be set up.

Nuheara IQbuds

The wireless earbuds allow streaming of all your favourite music and audio content. They are sweat proof and water resistant. Selectively tune in or out the world around you with Super Intelligent Noise Control. Choose the best blend of your digital music and real world sounds for situational awareness. Enjoy 16+ hours on-the-go Bluetooth streaming and 32+ hours on-the-go Hearing Processing.

Amazfit Moonbeam

With a lightweight, beautifully-crafted and uniquely elegant design, the Amazfit is able to track your activity of steps, distance travelled, running and calories burnt, and monitor sleep. It features silent vibrating alerts for incoming calls and alarms. Personalise your device with many available wristband and necklace accessories.